Facebook Customer Service

Oleh Benn

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Businesses have new ways to improve their customer service efforts on Facebook, and should now be able to start doing a better job of responding to questions and concerns and just engaging with customers in a more helpful way. Do you intend to work on Customers know that the squeaky wheel gets the grease, and web-savvy customers know that Facebook is the ultimate squeak amplifier. According to Forrester Research, 27% of U.S. online consumers sought customer service support on the web in 2011, and Businesses that are marketing on Facebook need to find different ways in order to improve the customer support network. Facebook is one of the biggest social media platforms right now and if your organization is using Facebook to increase the appeal of the You’ve invested countless dollars and hours into an amazing Facebook presence that offers direct engagement with your core customer base — so should you also be available via Facebook Messenger? The stats say yes, as live chat has the highest share the experience on Facebook, post a negative review on Yelp, and more. You know what I think? I think that it simply means our customers are holding the company to a higher standard. Customer service is different than in the past. One of the biggest Adrian McDermott, Senior Vice President of Product Development for Zendesk, shares with us how using Facebook Messenger for customer service can help create more successful support experiences. But only if companies don’t abuse the privilege of using a .

Facebook business page owners now have another tool in their toolkit: “Saved Replies.” This new feature allows page owners to save canned responses (messages) to use when communicating to Facebook users. Saved Replies is available through the messaging [Related Feature: Is anyone using Facebook at Work?] "Employees are collaborating on all kinds of different projects — from market and competitor research to testing ideas for new customer services," he says. "We've tried not to be too prescriptive Sure, Facebook is fertile ground for customer inquiries, but a new survey shows that most companies aren’t providing a suitable customer experience. Locowise, a social media analytics and reporting service, studied more than 900 Facebook pages and found As you well know, I'm not a big fan of the frantic efforts of Facebook to treat its members like assets rather than like customers. The problem is that while it might be nice to attribute all their errors to the blinding desire of Marc Zuckerberg to .